PROGRAM OVERVIEW 1. Seniors in high schools throughout the United States who meet the eligibility requirements may apply each year for one of 250 four-year, achievement-based scholarships. Students will find the application link on coca colaweb-page between August 1 and October 31. The deadline is October 31st and the student must be a senior at the time of application. 2. Approximately 2,200 applicants will be selected as Semifinalists in mid-November and notified by mail and email. Semifinalists must then complete a secondary application, including essays, official transcripts, and two letters of recommendation. Semifinalist applications will be due by mid-January. Our Program Review Committee will select 250 Finalists to advance to the final interview phase. Notifications are sent mid-February. 3. In April, the 250 Finalists are invited to Atlanta for personal interviews. The Finalists are interviewed by a National Selection Committee representing outstanding leaders in business, ...